Deliver personalization, remain legally compliant, AND respect privacy with open source!
Hans de Raad
Independent consultant, open-source enthusiast (openSUSE, Drupal, etc). Also a big classical music lover (artistic manager of the Huygensfestival in Voorburg, supporter of several international chamber music festivals in/around The Hague, The Netherlands). One of my companies basic philosophies is, if open-source provides you with a stable revenue (thank you, 10x), you should do something in return. So my company donates 10% of its annual profit to one of the projects we've been using that year. This contribution can also be by providing help, i.e. in 2015 I was project lead and organizer for openSUSE conference in The Hague!
What good is a website when you don’t have the faintest idea who’s visiting it, where they come from, where they go, and what they want? And how can you find out all that whilst respecting your users' privacy and still complying with myriad, pesky national privacy laws and regulations?
My answer is simple: go open source! Go Piwik! Piwik is a great, open source web statistics application, similar to Google Analytics, that integrates very well with numerous platforms including Drupal.
This has been a hot topic for a few years and the talk has gone through a couple of iterations for some major conferences (like DrupalCon 2013 in Prague and openSUSE Conference 2012 in Thessaloniki and Observe Hack Make in 2013). It is frequently updated to reflect the current legal and regulatory situation, which is still changing and developing (almost daily, it seems).
[takeaways] In this talk, the audience will learn:
The current state-of-play regarding privacy laws, especially in Europe.
How well Drupal and Piwik compliment each other.
How to deliver “fair-play” personalization.
- 2016 June 23 16:30
- 30 min
- openSUSE Conference 2016
- Community & Project